As I said in a previous post, I didn’t find anything earth-shaking during my recent visit to the Lane archives at the Virginia Historical Society in Richmond, VA. However, I did find some things about our boxes and the Girl Graduate Plan that I didn’t know before. Since they are just curiosities, I’m just going to list them below…
- In 1973, a dealer purchasing a “keepsake chest” (miniature) from the Lane factory for use in the GGP would pay $1.79.
- A picture of Cynthia Lane, the daughter of the president of Lane, was used in promotional material around 1969.
- A large fire occurred in the Lane factory on 8/28/30. The loss cost $250,000 and they lost over 19,000 cedar chests in inventory.
- In 1929, Lane sold 39,321 miniatures to dealers and in 1930 they sold 27,287.
- Gross sales for miniatures: 1930 – $27,287, 1931 – $21,892, 1932 – $13,163. Not a raving success right out of the gate.
- In the early days of the GGP, the inventory for miniatures grew like this: Dec 31, 1925 – 4 boxes, end of 1927 – 8 boxes, mid-1928 – 203 boxes, end of 1928 – 630 boxes.
- In 1978 Lane experimented with expanding the Plan to include boys – it didn’t last.
- In 1930, Lane required dealers to purchase a minimum of 24 miniatures for the GGP and then in multiples of 12 over 24.
- By 1934, Lane was debating moving forward with the GGP as very few dealers were running it.
Like I said, not much was found in the archives but we’ll push ahead.
www.lanecedarbox.com is closing in on 1000 views – maybe we’ll find another informed collector with the increase in visits.
I’ve got another post tee’d up – watch for it soon.
Until next time…